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How These Small Businesses Repurpose Content

How These Small Businesses Repurpose Content

Most marketing advice nowadays encourages small business owners to be active on multiple social media sites. From humorous TikToks to informative Twitter threads to aesthetically pleasing Instagram Reels, content creators have successfully learned the best

Guide to low-code development on WordPress

Guide to low-code development on WordPress

The need for a faster website creation turnaround is increasing, and more non-technical customers are taking advantage of no-code and low-code development platforms. WordPress is also widely used as a low-code development platform and allows developers to

How Brands Can Use AI For Strategy Work

How Brands Can Use AI For Strategy Work

Very few things live up to the hype, but AI just might. If the Internet drove the last 25 years of marketing and branding, AI will likely drive the next 25. It will underpin most everything, including marketing and the internet. With that in mind, here are

Optimizing the WordPress Block Editor Experience

Optimizing the WordPress Block Editor Experience

Our website agency is currently working on a Headless WordPress Multisite project using Next.js. Development is almost completed for this WebDevStudios client. However, as we’ve begun entering content, we realized that we can make improvements to the

Why Choose WordPress as an Enterprise CMS?

Why Choose WordPress as an Enterprise CMS?

Why Choose WordPress as an Enterprise CMS? Updated on September 22, 2022 - Rob Pugh WordPress is the world’s most popular content management system (CMS). It powers over 40% of all websites and more than 64% of those that use a CMS. It’s easy to use and

43 People Changing Advertising For The Climate

43 People Changing Advertising For The Climate

This week is the Cannes Lions Festival Of Creativity - the huge annual jamboree for the advertising and PR industry. Sustainability is one of the main themes, but change isn’t easy for an industry based on selling more stuff to more people. Advertising

Experiential Marketing Comes Back Strong ― But Changed - Advantage Solutions

Experiential Marketing Comes Back Strong ― But Changed - Advantage Solutions

Experiential Marketing Comes Back Strong ― But Changed 09.22.2022 Share It Social campaigns can no longer be a bolt-on to an experiential marketing plan." The worldwide trauma of the pandemic taught us many things about humanity, including our deep need to

The Big Marketing Challenges Startups And Small Business Owners Face

The Big Marketing Challenges Startups And Small Business Owners Face

Marketing an established brand, such as Dove, is one thing. Trying to start a business, create a product, find clients,  and finance it all is much more difficult. To understand the marketing and general business challenges new business owners face, I

Is User-Generated Content the New Influencer Marketing?

Is User-Generated Content the New Influencer Marketing?

Working in social media, user-generated content (UGC) and influencer marketing are two terms that have been ingrained in my vocabulary from the very start of my career. My team and I are constantly discussing ways in which UGC and influencers can form part of